I wanted to take a section and focus on the second stage of the Mobile App Maker Pro mobile app builder, Colors. This would seem to be a pretty simple and straight forward section however, there are some considerations. The information regarding colors is useful if you are building a fresh mobile application and not one that is already associated with an established organization.
I went on a search on the internet for the “psychology of color.” This is the site that I came across: https://www.helpscout.net/blog/psychology-of-color/
The image here shows where the preference for colors between men and women lie:
Although that’s the case, certain colors do imply certain meanings as well. I personally chose Navy blue and orange since blue for the following qualities you can see here:
Blue: http://www.empower-yourself-with-color-psychology.com/blue-in-business.html
Orange: http://www.empower-yourself-with-color-psychology.com/orange-in-business.html
Looking specifically at coloring within an app, have you given further thought as to how colors can influence decisions? If you want someone to “take action” within the app, the one color to NEVER use within the United States is red. Think about it for a minute. From elementary school (at least for me) to stop lights and stop signs, red means go no further. That is the one thing you wish to avoid.
The next consideration is creating some sort of hierarchy within the app itself. Let’s consider how you arrange words. If you change the style whether by capitalizing, color scheme, bolding, etc., you can create a hierarchy in the app itself. When it comes specifically to the font, you may wish to select what you feel is the most “trendy” choice since essentially the majority of apps (except games) are nothing but lists of information.
With that in mind, if you are looking to just start your very first website or looking to expand your branding regarding creating mobile apps, keep this in mind.
When you use the Mobile App Maker Pro app builder, you will have access to a hexacolor combination that is nearly infinite. Depending upon the type of page you wish to add in, there are ways to change the appearance in a variety of ways. This way, each page as applicable in the app builder will stand out in some unique way as well.
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