When services are rendered, it is in some ways a guessing game as to how the customer feels. Other ways, it is not. One example is the fast food industry. If you are able to observe a screen, it may compute how long a customer was waiting from the time their order was up to the time of delivery. This is one way of getting metrics.
Depending upon the type of establishment, there may be a survey link with a request to take it on a receipt. There are other ways that may or may not incur monetary use. One that is limited fairly popular is Survey Monkey. The limit is only 10 questions can be used but you can get up to 100 responses to get a good sampling of the overall population.
Looking at the professional aspects, there are firms that are hired to get feedback. This can be difficult in the age of caller identification where people are becoming less apt to answer a phone or hang up when the caller is identified.
That being said, let’s explore some of the benefits of customer feedback:
Provide data for better business decisions: Adjust staffing levels to reduce customer wait time.
Solve problems: It’s much easier to rectify a problem that is seen by a few rather than let it fester and possibly lose business at the end of the day. This is important in the day of social media where a simple, seemingly benign comment can go viral and cause a business to go into “damage control.” It’s easier to fix a problem while it’s small rather than have something go viral and go into damage control mode.
Customer Satisfaction: One of the best things to do is magnify strength and minimize weaknesses. This will allow you to quickly identify the things you are doing well.
All of these things can quickly and easily incorporated into the Mobile App Maker Platform with our app builder which is one of the simplest in existence. We are looking forward to you getting started today.
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